National Wool Museum - Geelong's Textile Heritage Hub

Located on historic Moorabool Street in Geelong, the National Wool Museum tells the compelling story of Australia's wool industry and its transformative impact on the nation's development. More than just a repository of artifacts, this institution invites visitors on an immersive journey through more than a century of economic and cultural significance. Geelong's role as the world's wool capital comes vividly to life within these walls, showcasing the industry's past glory and contemporary relevance.

The museum's engaging exhibitions span from antique textile machinery and artisanal techniques to archival photography and contemporary designer collections, offering fresh perspectives on wool and textile craftsmanship. Interactive displays and hands-on workshops allow visitors to directly experience traditional production methods and connect with the stories of the people who shaped this remarkable industry.

Whether you're a cultural enthusiast, industrial history aficionado, or design lover, this museum offers an enriching experience that celebrates Geelong's heritage. Beyond its permanent collections, the venue hosts rotating exhibitions, lectures, and special events that continue to evolve the conversation around textiles, sustainability, and artistic innovation in the modern age.